Service professionals reviewing a project on a tablet at a South Florida home

Built for South Florida service businesses

More booked jobs.
Less time chasing leads.

We build the website and the path from first inquiry to scheduled estimate—so good opportunities are easier to capture and easier to follow up.

Inquiry
received
Follow-up
sent
Visit
booked

From first click to booked job.

One clear path helps the right homeowners find you, gets every inquiry to the right place, and makes scheduling easier for everyone.

1

Get found

A fast, credible website explains what you do, where you work, and why customers should trust you.

yourbusiness.com
Quality work
for Florida homes.
Services · Work · Service areaRequest an estimate
2

Capture the inquiry

A simple form and prompt response keep good opportunities from sitting in an inbox.

Request an estimate

Name
Email
Service needed
Send inquiry
3

Book the work

Customers can schedule an estimate when it fits the business, or request times for your team to confirm.

Schedule a visit

October 2026
MTWTF567891213141516
9:00 AM · 11:00 AM · 2:00 PM
South Florida waterfront and neighborhoods

One clear system.
Built around the way your business works.

Strategy, website, and follow-up working together—without adding another job to your day.

Choose the right level of connection.

Start with a better presence, connect inquiries to your calendar, or expand a working system across more locations and campaigns.

A stronger starting point

Presence

A polished site that gets the right inquiries to your team.

Starting at$5,000one-time build
  • Up to 5 focused pages
  • Inquiry form and inbox alerts
  • Local search and analytics foundations
  • Clear handover

Optional care from $295/month

Explore Presence
For a growing operation

Expansion

Extend the system across more campaigns and up to two locations.

Starting at$17,000one-time build
  • Expanded site, up to 12 pages
  • Two campaign landing pages
  • More follow-up and call tracking
  • Two post-launch improvement cycles

Optional care from $995/month

Explore Expansion

Your software accounts and data stay yours. Third-party software and usage fees are paid directly by your business. Every project receives a defined scope and proposal before work begins.

No new calendar to babysit

Your booking tool stays the source of truth.

If you already use Jobber or another scheduling platform, we build the website flow around it. If you do not have one, we can set up a client-owned tool that fits the way you schedule.

Where instant booking is practical, customers see available slots. Where jobs need qualification, they request a time and your team confirms it.

See the handoff in detail
01
Website inquiryClear service questions, simple next step
02
Your scheduling systemAvailability and appointments stay in one place
03
Follow-up and remindersApproved messages keep the conversation moving
Designed around the tools you already use.
Who we help

Built for service businesses with real work to book.

Our best fit is an established, owner-led company that already receives inquiries and wants fewer of them lost between the website and the calendar.

Tell us about your business
01Home improvement & remodeling
02Pools, outdoor living & landscape
03Specialty contractors & trades
04Other appointment-led services
What clients have told us
“Great work.”
“Honest prices.”
“Great job.”

Real feedback shared directly with SoFlo Online. Client names are withheld here.

The people behind SoFlo

Creative judgment meets practical systems.

SoFlo Online was founded by Jason Schneider and Makaela Davis in South Florida. We bring experience in strategy, design, marketing, and software to one focused problem: helping service businesses turn interest into scheduled work.

Meet the founders
JS

Jason Schneider

Founder & digital strategist

MD

Makaela Davis

Creative director & marketing strategist

Common questions

Clear answers before we talk.

We keep the system practical and the scope clear.

Do I need scheduling software already?

No. If you have a tool your team uses, we start there. If you do not, we can configure one client-owned tool as part of a defined Booking Engine build.

Does instant booking work for every business?

No. For jobs that need territory, travel, or service qualification, a preferred-time request with staff confirmation is often a better customer experience.

Do you build an AI chatbot or instant quote tool?

Those are optional additions when they have a clear job to do. The core Booking Engine uses reliable, approved rules and does not issue a binding job quote.

Who owns the website and software accounts?

You own your domain, customer data, and production accounts. We build and manage through delegated access. Monthly care is optional after the included correction period.

Ready for a better path from inquiry to booking?

Tell us about your business. We’ll review your current site and reply with a useful next step.

01

A short first reply.
We start by email, with no surprise sales call.

02

A scoped recommendation.
You will know what we suggest and what it costs before work starts.

StartGrowing@SoFloOnline.com
Start here

Tell us where to start.

Two details are all we need. We’ll reply by email after reviewing your business.

We only use your details to respond to your inquiry. Privacy